There's a nice (if apocryphal) story behind this picture. Gainsborough's rival, Joshua Reynolds, wrote:
"It ought, in my opinion, to be indispensably observed, that the masses of light in a picture be always of a warm, mellow colour, yellow, red, or the green colours be kept almost entirely out of these masses, and be used only to support or set off these warm colours; and for this purpose, a small proportion of cold colour will be sufficient. Let this conduct be reversed: let the light be cold, and the surrounding colour warm, as we often see in the works of the Roman and Florentine painters, and it will be out of the power of art, even in the hands of Rubens and Titian, to make a picture splendid and harmonious."
When your rival says something like that, you rightly see it as a challenge; hence the unusual choice of color scheme.
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